Privacy Policy


Custom Utes has adopted this Privacy Policy to ensure that we handle personal information in accordance with the Privacy Act 1993. This Privacy Policy discloses what information we gather, how we use it and how to correct or change it.

Personal Information

Custom Utes requires certain personal information about the purchaser of each Custom Utes accessory. Personal information may also be collected by Custom Utes through promotions, competitions and consumer queries including queries made online through this website. The information may include:

  • your name, address, contact number(s) and email address
  • information about your preference for vehicles;
  • your demographics and interests;
  • details of any prizes you may have won;
  • a record of any queries you have made.
How we use Personal Information

Wherever possible, Custom Utes collects this information directly from you. We use it for the following purposes:

  • to contact you directly about Custom Utes, its vehicle models, reminders for servicing, safety, promotions, competitions and other marketing activities
  • to reward you for being a loyal Custom Utes customer;
  • to inform you of Custom Utes vehicle models and information we think you might be interested in;
  • to approve transactions you wish to make;
  • to confirm your identity;
  • to provide you with information or services you have requested;
  • to follow up or pursue any queries you make;
  • to contact you in relation to our associated companies’ vehicles, offers and promotions.
Storage, Access, and Correction

Custom Utes is dedicated to keeping personal information secure including by ensuring the physical security of any documents, computer and network security, communications security and personnel security.

You have rights of access to and correction of personal information that Custom Utes holds about you. You may correct or change the information collected at any time and as often as necessary. To access, correct or change your personal information contact Custom Utes's Privacy Officer

Disclosure of Personal Information

Custom Utes does not sell, rent or otherwise make available any personal information to third parties. Custom Utes outsources certain business functions to other organizations. Personal information may, as required, be transferred to or handled by:

  • our associated companies;
  • organizations which provide services to us, such as mailing houses, promotion and advertising agencies;
  • credit reference agencies or other credit providers;
  • government or statutory authorities.
Recording of calls

Custom Utes records all telephone calls answered in, and made by, our call centre.  We use those recordings for the following purposes:

  • for staff training purposes to help us improve the quality of our customer service;
  • to ensure we have an accurate record of your call which may be needed if there is a dispute.
Google Analytics and Remarketing

Google Analytics is used to improve our website and to better understand the visitor and the behaviour on our website. It helps us to identify what channels our visitors arrives from when entering our website, how much traffic the different sections on the website have and how visitors are navigating the website.

Custom Utes may use Google Remarketing as a method of targeting our advertising. Remarketing is a way for us to connect with visitors, based upon their past interactions with the Custom Utes website.

As a result, third-party vendors, including Google, may use cookies to show you ads related to Custom Utes as you visit third party sites across the internet. Custom Utes NZ does not collect any personal identifiable information through the use of cookies.

You may opt out of Google's use of cookies by visiting the Google advertising opt-out page.

You can also opt out of cookies by visiting the Network Advertising Initiative opt out page.